🔎 AT A GLANCE
Good day, Fresh Fam.
In today’s issue here is what we are serving up on today’s menu:
What I built out
How it was done
One freebie
What’s up next
💭 MUSING
First issue of many more on the horizon.
For this week I was plagued with the best sickness a builder could have, procrastination.
There was an endless cycle of “wow I’m wasting time”, “I feel bad about wasting time”, “There is someone dying in Manchester right now to leptospirosis so I can’t feel bad”, “Now I feel bad about feeling bad” and hence forth.
It wasn’t pretty (at least on the inside).
Safe to say I’m over that.
Forever thankful to the strong friend group I’ve built over the years.
Now into the main review…
🍖 What was done this week
FRONTEND
Typography
Crimson Text Regular → Headings
Recia Regular → Paragraphs
Logo
Made a generic one on LogoFast from Marc Lou
Color
White → Main
Black → Secondary
Yellow → Highlights / Assets
Variations of grey
Personality
This one is interesting, I’ve been very interested in a fictional novel called, Mage Tank by Cornman
His writing style has been the most down-to-earth and funny style I’ve read ever.
The use of sarcasm, tone, flow of how each character interacts feels unnaturally real.
So, I’ve decided to try copy his writing style by using Kimi or MiniMax M2 and creating marketing content around of it. If you have a prompt which can steal a writing style, I’d love to see how it has been working for you.
Another brand I love is porkbun and I’ll be integrating them into the voice of “Fresh Fashion”
BACKEND
I’ve hit a good stride - I am able to search for brands (over 500+) in my database
I’m also able to search for each of those brands websites
TESTING
Got my testing game on point - added Jest for the frontend with full Next.js integration
Created 2 test suites for analytics (initialization + event tracking actually works)
Backend testing expanded with 4 additional analytics tests (now 6 tests total and they're all passing)
Mocked all the external stuff so tests run fast and don't hit real APIs
ANALYTICS
Integrated a proper analytics platform across both backend and frontend
Everything now tracks itself - API calls, brand searches, website lookups
Page views happen automatically on all route changes
Errors get caught and logged for all the different error types
Added configurable logging so I can see what's actually happening
Dashboard ready for when people actually start using this thing
🗺️ ROADMAP
What’s up next?
Creating the landing page and routing everyone this newsletter for weekly product updates.
I’ve come to notice that not all of brands contain products which I’m able to make money off, which means I’d have to filter out those.
Finding products
This will honestly push my skills as a developer to the upper limits because of how many moving parts it will have at its conclusion.
🎁 FREEBIE
Enjoy a free treat.
Below is my prompt for how to setup a similar structured repo like mine
I’ve built quite a number of projects now for my local university in the research field of AI.
Would love to bring that to you guys.
Here are the steps to follow:
Type into the search bar on screen: Claude Code Setup For Project Fresh Fashion
you will be presented with a behemoth of a prompt
copy the details and fling it into any new project you decide to start with my tech stack
Thanks for reading.
See you next week.
Cheers,
Jon 💛

